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Market Shifts in Joint and Muscle Health Webinar

When

May 25, 2022

Event Info
It’s time to re-think our approach to the market.
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Joint Mobility Ingredient Webinar Event Gallery
About the Event

It’s time to re-think our approach to the market

Mobility support isn’t just for seniors anymore. Today, consumers are increasingly aware of how joint and muscle health/comfort affect quality of life. Athletes who want to perform better and recover faster. People with physically demanding jobs can’t take a day off from work. Active lifestylers who want to feel better – every day. And yes, a global aging population. At PLT, we’re seeing a world where consumers embrace mobility solutions at a young age and continue with it their whole lives. They want innovative products backed by solid clinical science that meet their lifestyle needs.

This webinar will review these trends in the market and how they might require product concepts that meet the needs of the moment. We’ll also cover a series of ingredients that might fit into your product development efforts right now and review the results of a just-published joint health clinical trial.

What we’ll cover:

  • The growing need for joint and muscle support
  • Expanding demographics looking for mobility support
  • Product ideas to address these new opportunities
  • New clinical science that broadens what is possible in mobility support
  • A new clinical study that confirms 5-day joint relief from a low dose ingredient
Meet Our Speakers
jeremy
Jeremy Appleton, ND Director of Medical & Scientific Affairs
As a licensed naturopathic doctor with an extensive background in natural medicine and education, Jeremy brings relevant experience driving new product ideation and development, business development, and education for natural products and ingredients to PLT. Immediately prior to joining PLT, Jeremy was Vice President of Scientific and Regulatory Affairs at Klaire Labs. Previous engagements included Director of Scientific Affairs for Nature’s Way and Integrative Therapeutics (Schwabe North America). Jeremy is a graduate of Reed College, National University of Natural Medicine (NUNM), and completed his residency at Bastyr University, where he was also on faculty. A supplement industry veteran, Jeremy also previously served as Nutrition Department Chair at NUNM in Portland, OR and is the author of numerous articles on evidence-based natural medicine
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Steve Fink Vice President of Marketing
Steve Fink is PLT Health Solutions Vice President of Marketing. He brings over a decade of marketing, product development and commercialization experience to PLT, and today oversees new product launch efforts, supports PLT’s innovation partners with marketing strategies, and works closely with PLT customers in developing concepts for consumer products featuring PLT ingredients. Prior to joining PLT, Steve was the Global Marketing Business Manager for Ajinomoto North America where he led that organization’s B2B and B2C marketing initiatives for branded bulk amino acid portfolios, R&D pre-scale pharmaceutical ingredient portfolios, and retail sports supplements portfolios. During his tenure, he spearheaded the company’s launch of the AjiPure active lifestyle retail nutrition brand. Earlier in his career, Steve practiced law as a patent, trademark, copyright and intellectual property attorney.